Vertis shows Americas some love with new office and regional launch of Vertis Charter Management Programme, as Argus Certified Broker status confirmed.
Boston, MA. – 14 February 2019.
Vertis Aviation, the Switzerland-headquartered charter specialist is showing the Americas some love this Valentine’s day with three key regional announcements. The business has opened a new U.S. office in Boston, Massachusetts which will be headed-up by General Manager, Robert Coleman, a well- respected business aviation figure in the region. Coleman will be responsible for promoting the boutique Vertis charter service across the Americas, from the furthest northern point of Cape Columbia in Canada, to the ice-runways of the Antarctic.
Vertis is also launching its highly successful Vertis Charter Management Programme in the region. The replication of its original European business model will support owners and/or operators looking for outsourced professional charter sales management, enabling them to maintain focus on the core competency of aircraft operations. “Vertis focuses purely on what we do best, sourcing the right charter aircraft for each client mission. This enables the operators to focus solely on operations, yet still generate revenue from the asset, and it provides the customers with access to a wider range of aircraft through the Vertis boutique charter service,” said Jeffrey Emmenis, CEO Vertis Aviation. It’s a formidable combination and Vertis is now in its ninth year of operations which demonstrates the sustainability of the model.”
Supporting the office opening is confirmation that Vertis has this week been confirmed as an Argus Certified Broker. The accreditation positions the customer-centric company in the top echelon of global charter providers, there are currently only 11 Argus Certified Brokers worldwide. Following the rigorous audit Argus Safety Director, Edward Wandall said, “We were extremely impressed with the quality of the Vertis approach. The audit revealed a well run, professionally structured business that puts the client at the centre of all it does. We are delighted to welcome them to the Argus scheme, particularly in the month they expand their U.S. presence.” The Argus-recognition confirms that Vertis adheres to industry best practices, has a deep and broad knowledge of the executive aviation business, and is committed to the utmost in safety and service-oriented charter services.
“The combination of our new office headed up by Robert, the launch of our Vertis Aircraft Charter Programme, and the trust we know customers associate with Argus, gives Vertis a powerful springboard from which to dive deeper into the Americas market,” added Emmenis. “We are successful pioneers of our specific business model in the EMEA region, we have an amazing international network of clients, and our Argus certification officially recognises the standards we’ve been delivering for years. We are really very excited about the opportunities in the Americas.”
The new U.S. presence strengthens the existing network of offices in Dubai, Cape Town, and the headquarters in Zug, and adds valuable support to Americas originating customers. “Our highly personalised bespoke service generates long term customer relationships and establishes in-depth operator relationships. We get to know aircraft in detail which is knowledge we can use to make the right recommendations for our clients, yet we remain removed from all operational aspects,” says Emmenis. Vertis anticipates the Americas customer base will quickly ramp up with existing corporate and private customers utilising the Americas office for their intra-continental needs.
With the expansion of the Americas business Vertis is taking the opportunity to merge all its capabilities into one global offering which supports charter of all aircraft types. In addition, it will
continue to market, on behalf of the owner/operators, a select portfolio of long-range business aircraft including two Boeing Business Jets BBJ, an Airbus ACJ319, two Bombardier Global 6000, a Gulfstream G450 and a Bombardier Challenger 350.
Robert Coleman, General Manager, will head up the Americas expansion for Vertis Aviation.